Archive for December, 2009

Ten tips about something I know nothing about

I can’t help noticing that the majority of blog posts these days are lists of advice about things that are either common sense or utter bullshit.

The best ones, though, are those that propose a list of ten must do strategies for using an unproven technology in an undocumented business sector in relation to a prediction of things that haven’t even happened yet.

For example:

  • Top 10 priorities for online marketing in 2010
  • Eight things you must do in order to succeed on Twitter
  • 12 ways to be the better than everyone else, even the millions of other people who will also read this article
  • 9 surefire ways to know that I’m a full-of-shit author and not an SEO expert
  • The 8 keys to showing others that I’ve never actually done the thing I’m writing about

There’s an old saying that goes “Those who can do. Those who can’t teach.” Obviously, that phrase was coined before the internet came along and made experts out of everyone.

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App Approval

I see a lot of complaints from developers about Apple’s app approval process. But here’s the thing: If developers aren’t complaining about app approval, it means someone, somewhere, is not doing their job right. If apps went out the way developers wanted them to, they’d have ugly interfaces, poor memory management, and no error checking whatsoever.

Personally, I like Apple’s app approval process. And I like the fact that it’s rigid and painful. In fact, I don’t think it’s rigid enough. I’d like to see them make it even harder to put apps like “iFart” online.

But, like it or not, iFart isn’t going to cause a system crash when you receive a phone call while using it. And that’s what’s important. The iPhone isn’t just a handheld computing platform…. it’s also a phone. And that means it has to work. It can’t be crashing all the time. And Apple’s process helps make that a reality.

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